by Aaron Viles
Volunteering can be a lifelong commitment, and people of all ages can, and do, volunteer all the time. But that doesn’t mean that all volunteer opportunities are equally suited to all people. As folks grow and age, the type of volunteer work they can and want to do can change. Understanding what motivates people to volunteer throughout their life — from a deep passion for a cause to a desire to connect with […]
Rina is the Center for Social Impact Communication Student Research Assistant, where she is responsible for providing key support on the Center’s cutting-edge social impact research. Rina is also a student in Georgetown University’s master of professional studies in Public Relations and Corporate Communications program.
Center for Social Impact Communication: Tell us a little bit about yourself and how you ended up in your current position as the Student Research Assistant.
Rina Zelaya: I was born and raised in Guatemala, a […]
by Anna Olinger
Social media is the key to any great marketing campaign. It’s the easiest way to connect with your audience, get to know what they are looking for, and then engage with them about your product or service. As a non-profit business owner, social media is even more essential because you (likely) don’t have a big marketing budget. Social media marketing is one of the most cost-effective ways to reach your target audience and […]
by Julie Peterson
Social media websites offer huge opportunities for nonprofits. Instead of trying to reach out to donors and supporters solely by organizing events, these organizations have a chance to attract a greater audience if they use social media networks with a smart strategy.
Are you interested in learning how a social media marketing strategy can lead to good results? Follow these 10 tips!
1. Do not delay the start of your campaign!
Every day means new followers and […]
by Ryan Rudominer
These days, the public is demanding more than ever from brands they buy from–and increasingly it is rewarding companies whose services and products are both good for them and good for society.
The good news is that a growing number of businesses have responded in kind.
In August, Fortune came out with its Change the World list of 51 companies that have made a sizable impact on major global social or environmental problems as part of their core business […]