CSIC Blog
The Social Strategist Part XLII: Caesars Entertainment Corporation’s Jan Jones and Creating a Company of Consequence
The Social Strategist Part XLI: Green Mountain Coffee Roasters, Inc.’s Mike Dupee and Using CSR as a Bridge Builder
The Social Strategist Part XL: Elefint Designs’ Matt Scharpnick and Design for Good
News & Events
GeorgetownCSIC: Slacktivists, unite! Social media campaigns aren’t just feel-good back patting http://t.co/Eygdpgbf8j via @DigitalTrends
GeorgetownCSIC: Congratulations, @georgetownprcc and @hoyajournalism graduates! #hoyas2013 #scs
GeorgetownCSIC: MT @ganonprofits: Looking fwd to hearing our IGNITE presenters at #NPSummit! Representing @TBSInc, @GeorgetownCSIC, @swarthmore & Coxe Curry
CSIC Student Blog
The Secrets to Streamlining Your Nonprofit’s Social Media
Challenges and Mini-Pledges: A Fresh Way for Nonprofits to Engage Key Audiences
A Picture is Worth 1000 Words: Instagram for Nonprofits
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Using Your Social Currency to Support Global Causes
CSIC participates in TEDxChange, convened by the Gates Foundation in Seattle, Wash. in April (Photo courtesy of TEDxChange).
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Using Your Social Currency to Support Global Causes
CSIC participates in TEDxChange, convened by the Gates Foundation in Seattle, Wash. in April (Photo courtesy of TEDxChange).
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Digital Persuasion
CSIC's newest study examines the role of social media in motivating cause support among digitally active Americans.
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Read the full article
CSIC research is highlighted in the Winter 2013 Stanford Social Innovation Review
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The Social Strategist
CSIC's award-winning podcast series features conversations on effective cause based communication with some of the most successful organizations, companies and people working in the field today.
From the Blog: The Social Strategist Part XLI -- Green Mountain Coffee Roasters, Inc.’s Mike Dupee and Using CSR as a Bridge Builder
January 30, 2013 -- There’s so much to feel good about when you drink a cup of coffee produced by Green Mountain Coffee Roasters, Inc., and not just because of the intoxicating aroma and the many delicious flavors offered by the responsible coffee company.
The company is a leader in corporate social responsibility – not just among coffee companies but among all companies – in large part thanks to the hard work of social strategist (and fellow Hoya) Mike Dupee, the company’s vice president of corporate social responsibility.
For Mike, his focus on CSR and sustainability work is deeply rooted in his personal value system and growing up in green-friendly Vermont. Read more
About the Center
Georgetown University’s Center for Social Impact Communication (CSIC) is the nation’s leading educational resource on social impact communication. Launched in 2008 and housed in the award-winning Master of Professional Studies program in Public Relations and Corporate Communications, CSIC aims to elevate the discipline by pioneering industry standards in responsible communication practices and by educating and inspiring the professionals who lead the way in creating positive social impact through their work.
Research Highlights
Small Business, Big Engagement - Social media has emerged as an ideal platform for sharing a corporate responsibility story with stakeholders. It’s authentic. It’s continuous. It’s targeted. It’s interactive. But small businesses in particular face barriers in effectively using digital platforms to tell their stories. CSIC released a white paper in summer 2012 that offers an in-depth look at trends and best practices for small businesses using digital tools to tell their community involvement stories.