CSIC Blog
The Social Strategist Part X: The Mayor of Chicago’s Press Secretary Tarrah Cooper & What Cause-Based Communicators Can Learn from City Hall
The Social Strategist Part IX: The Enough Project’s Jonathan Hutson & Effective Celebrity Engagement for Causes
The Social Strategist Part VIII: Shonali Burke & How to Become Your Own Measurement Maven
News & Events
GeorgetownCSIC: Love to hear this! RT @cara_242: @GeorgetownPRCC it is super rewarding to see my #Cause Consulting client using our plans/deliverables!
GeorgetownCSIC: Nice snapshot of trends, future of #CSR by @scjordan & @rahimkanani in @Forbes http://t.co/6WfmrEPZ
GeorgetownCSIC: RT @socialnicole: 7 Essential Stories Every Organization Should Know and Tell http://t.co/wESAeFEb… via @NPtalk #nonprofit
CSIC Student Blog
Strategic Imagery: How to Tell Your Nonprofit’s Story Effectively Through Photos and Videos
Flawless Storytelling: A Mini-Saga Workshop
Gaining Sustainability through Cause Marketing
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Living & Learning Social Change
CSIC Cause Consultants work with Live It Learn It, a DC nonprofit, to share its leadership and innovation in experiential learning.
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Living & Learning Social Change
CSIC Cause Consultants work with Live It Learn It, a DC nonprofit, to share its leadership and innovation in experiential learning.
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The Social Strategist
CSIC's new weekly podcast series features conversations on effective cause based communication with some of the most successful organizations, companies and people working in the field today.
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Finding Inspiration
CSIC alumna Jessica Jackson (G '10) turns classroom experience into a full-time career in consulting.
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Shedding New Light on Cause Engagement
A new study by CSIC and Ogilvy Public Relations Worldwide offers insights into how Americans engage with causes, both online and off.
From the Blog: The Social Strategist Part X - The Mayor of Chicago’s Press Secretary Tarrah Cooper & What Cause-Based Communicators Can Learn from City Hall
Being the Mayor of Chicago’s press secretary means you must be tough, able to think on your feet, and have superb storytelling abilities. While Tarrah Cooper meets all of those qualifications there’s another trait she possesses that makes her unique: she’s a social strategist.
This week’s episode of the Social Strategist was recorded on location at Chicago’s City Hall and features an exclusive interview with Tarrah about what it’s really like to serve as the press secretary to Rahm Emanuel, whose path to power was one of the most discussed political races of the last election cycle.
For this social strategist, becoming press secretary was the fulfillment of a uniquely American story. Read more
About the Center
Georgetown University’s Center for Social Impact Communication (CSIC) is the nation’s leading educational resource on social impact communication. Launched in 2008 and housed in the Master of Professional Studies program in Public Relations and Corporate Communications, CSIC aims to elevate the discipline by pioneering industry standards in responsible communication practices and by educating and inspiring the professionals who lead the way in creating positive social impact through their work.
Research Highlights
Dynamics of Cause Engagement - In partnership with Ogilvy PR's Social Marketing group, CSIC conducted a survey of 2,000 Americans adults in late 2010. Results showcase trends in cause involvement and evaluate the role of online and offline activities in fostering engagement in causes today.