The Blur

Five Deal-Breaking Mistakes When Writing a Fundraising Letter

Fundraising Letter

by Gloria Kopp Writing letters is an integral part to fundraising. You understand the cause you’re working towards and the need for funds, but unless you get that message across to your supporters, you could be missing out on hitting your fundraising goals. When putting together your fundraising letters, you need to write in a […]

Three Steps to Recruit Advocates Using Digital Advertising

by Sarah Pettit Digital advertising isn’t just for big-name corporate sales anymore. It offers nonprofits and advocacy groups enormous potential for mobilizing the most effective supporters in the right places. But success demands a highly targeted strategy for recruiting advocates where it counts. At Reingold, I work with a team of digital analysts, graphic designers, […]

CSR Matters: Now is the Time for Purpose-Driven Companies to Lead

Company Response - Travel Ban

by Ryan Rudominer If you believed Donald Trump’s election as President would bring about less pressure on companies to maintain their bold CSR commitments, you were sorely mistaken. As I’ve written previously, consumers are demanding more from the brands they buy than ever before and, by almost any measure, are placing a premium on corporate […]

Customer Service Training for Volunteers: Why and How

Volunteering Hands

by H. E. James, MBA Take a look at the volunteers at your nonprofit.  They come from varied personal and professional backgrounds.  Depending on your mission, you might have a large group of parents and guardians whose primary job is caring for their kids.  You could also have a cadre of highly-trained medical professionals. What […]

Learning Without Boundaries

Learning Without Boundaries

by Shalini Sinha | This article first appeared on LinkedIn. I decided to take Georgetown University’s Cause Consulting course, offered by the Center for Social Impact Communication, solely because of its premier reputation. Ask any PRCC Hoya, and they’ll tell you about this signature class. So much so, that a few students have casually mentioned that […]